🧩 কোর্স কনটেন্ট
8টি সেকশন • 35টি টপিক
CLASS 01 : Out-of-Marketplace Client Hunting Fundamentals
- Understand marketplace-based vs. direct client acquisition and when to use each approach.
- Choose a clear niche,
- ideal client profile,
- service offer,
- target industry.
- Map client pain points to a specific, easy-to-understand service outcome
- Build a simple prospecting workflow: research → qualify → personalize → contact → follow up → track
CLASS 02: Finding Prospects with Google Search and Maps
- Use Google search operators and targeted phrases to discover relevant companies. •
- Use Google Maps and company websites to identify businesses that may need your service. •
- Research business size, services, location, website quality, and visible business needs. •
- Record only relevant business contact details that are publicly available and appropriate to use
CLASS 03: LinkedIn Prospecting and Professional Networking
- Optimize a LinkedIn profile to communicate your service and credibility clearly. •
- Search for relevant companies, founders, marketing managers, and decision-makers. •
- Use thoughtful connection requests and professional, non-pushy messages. •
- Engage with relevant posts and build relationships before asking for a project.
CLASS 04: Lead Research, Qualification, and Contact Discovery
- Create a lead sheet with company, contact role, website, industry, location, and research notes. •
- Qualify leads by fit, likely need, budget signals, and whether your service can help. •
- Find contact channels through official company websites, contact pages, or public professional profiles. •
- Use reputable tools carefully; verify contact data and avoid guessed or unlawfully collected personal data.
CLASS 05: Cold Email and Outreach Message Writing
- Write concise subject lines and personalized emails based on a real, relevant business observation. •
- Structure an outreach message: context → specific issue/opportunity → useful offer → low-pressure next step. •
- Create variants for different industries and decision-makers without misleading claims. •
- Follow applicable privacy, anti-spam, and marketing rules; identify yourself accurately and honor opt-outs.
CLASS 06: Portfolio, Audit, and Value-First Outreach
- Prepare a compact portfolio with 2–4 relevant examples, process, deliverables, and outcomes.
- • Create a sample audit or mini-demo that demonstrates expertise without doing substantial unpaid work.
- • Personalize recommendations for websites, social profiles, design, video, SEO, or other chosen services.
- • Avoid fabricated case studies, fake results, copied work, or promises you cannot substantiate.
CLASS 07: Discovery Calls, Follow-ups, and Closing
- Ask discovery questions about goals, current problems, deadline, budget, and decision process. •
- Present a simple proposal with scope, deliverables, timeline, price, assumptions, and revision terms.
- • Use a respectful follow-up sequence and stop when a prospect declines or opts out.
- • Handle objections professionally and agree on written terms, milestones, and payment process before work begins.
CLASS 08 — CRM, Reporting, and 30-Day Client-Hunting Sprint
- Track prospects, outreach dates, responses, follow-ups, meetings, proposals, and outcomes in a simple CRM or spreadsheet.
- • Measure useful metrics: qualified leads, positive replies, meetings, proposals, and conversion rate.
- • Review what messaging and prospect sources work best, then refine the niche and offer.
- • Create a sustainable weekly plan with quality-focused outreach and compliance checks.
📜 সার্টিফিকেট
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